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WordPress & AI: A Not So Distant Future

In this talk I explore ways to harness artificial intelligence (AI) within your WordPress site as well as imagine what role it plays for the future. Attendees will learn about ways to engage with visitors using chat bots, personalized content, automated search engine optimization (SEO) and more.

Applying that logic what does the future look like? To answer that we will explore a not so distant future of the web, as well as changes to WordPress core to support these pioneering plugins and integrations.

Goodnight WordPress

Working when we should be sleeping isn’t a badge of honor. It’s keeping us from being at our healthiest and most productive. In this session, you’ll learn methods to cultivate deep, restful sleep.

We spend a third of our lives sleeping. Until a deadline looms. Working when we should be sleeping isn’t a badge of honor. It’s keeping us from being at our healthiest and most productive. In this session, you’ll learn methods to cultivate deep, restful sleep. You’ll also learn how to discover your “chronotype” beyond just night owls and early birds, and how to change your daily routines to get back into sync with your natural rhythm. As someone who has faced a sleep disorder my entire life, I’ll share how working with WordPress helped me escape the corporate 9-5 and work around my ideal sleep schedule.

Building a WordPress Membership site with Powerful Automation

Whether you need to create a slick member portal for your employees to house important documents and trainings as a small to medium business owner or you want to sell your expertise online and grant access only to those who pay. Membership sites are the way and they are hot and only getting hotter.

Learn how any WordPress site can be turned into a thriving membership site. Discover how simple it is to build your own private community on your platform and own the customer experience. From building a membership site for your employees and contractors to access valuable internal information to selling access to your membership site to your raving fans and generating a recurring income stream, you can do it all right here on WordPress.

Blogging and Content Creation: Why words matter!

Can you find 2 extra hours a week where, if spent diligently, will promote your brand, drive your social media, and make you look amazing? Of course you can! This is what a properly executed blog can do for any personal or professional brand. Discover how to easily create and promote great content.

You are an expert! You know what you are talking about when it comes to your business and your industry. You regularly answer questions, solve problems, and educate people. It comes naturally to you because it is your world. How many people could benefit from your knowledge? How many more people could you help if your knowledge could jump out of your head and onto a website?

The answer is A LOT! If those people are converted into clients, even better! So, how does that happen?

Blogging on your website has some amazing advantages beyond adding those all-mighty key words and phrases to your SEO. Content re-purposing can save you countless hours and promote your brand to new heights of awareness. Strategically marketed articles can grab market mind-share. Your brand can appear all over the place by investing just a couple hours a week on creating killer content.

This presentation will include the following: 1. Developing an easy system for content creation. 2. Ways to re-purpose content to save time and increase your brand. 3. Do’s and Don’ts for outsourcing content creation

At the end of the presentation, participants will have a list of great blog topics for their business and industry, plus a plan in place to produce the content and use it for marketing.

23 Tips for WordPress Beginners … or Things I Learned the Hard Way

When I built my first WordPress sites I was learning on my own…and made a lot of mistakes. Ok, so things weren’t wrong, really, but several sites later, I’ve learned a lot. I’ve compiled a list of tips for set up, settings, shortcuts, saving time, and simplifying that I wish I had known sooner.

From the gamut of how to name your database through to unchecking “block search engines from crawling this site,” this talk will feature a list of somewhat random tips that can help make a WordPress website easier to build and easier to manage down the road. It includes recommendations for plugins and tools that can speed development and help keep you organized, plus a look at some of the settings options, and ways to improve your workflow. This talk is aimed at beginners, whether they be bloggers, developers or site managers. (Sorry, PHP programmers, you won’t learn much!)