Software: For the People

The sad truth is that a good portion of the software we build is — in the grand scope of things — absolutely meaningless. Countless hours, an obscene percentage of our lifetimes, spent building marketing sites to convince people to buy products they don’t need. But what if it didn’t have to be?

There’s a great feeling of satisfaction that comes from building a piece of software: using only our minds and a text editor, we’ve manipulated the machine, bending it to our will. Now and forever, we shall be recognized as the technical wizards who helped…sell more cheeseburgers?!

The sad truth is that a good portion of the software we build is — in the grand scope of things — absolutely meaningless. Countless hours, an obscene percentage of our lifetimes, spent building marketing sites to convince people to buy products they don’t need. Or building web apps to collect user data, which can then be sold to the highest bidder.

At some point in your career, you may find yourself at a crossroads: continue getting paid for work that ultimately leaves you unsatisfied, or take a step back and try to give your career purpose? This talk is about the latter: how to find meaning in the work that you do; after all, aren’t we supposed to be building software to help people?

Keynote: Using WordPress to Bridge the Digital Divide

Josepha will take a brief look at the Digital Divide as it stands today and what current technological trends mean for it in the future. The talk will mainly be focused on what it takes to be literate in the digital landscape our students find themselves in and how WordPress can be used to build and perfect those skills.

Workouts and WordPress

You can’t make it to the gym every day. Maybe you are prone to tight shoulders or a sore back. Your mind might wander to these issues or any others while you are trying to focus and get some work done- slowing down your whole day! I want to introduce the WordPress community to the world of Pilates and help them to increase productivity, improve their posture, reduce stress, and mitigate pains that come along with staying in one position for long periods. There are some simple exercises that can be done at your desk (standing or sitting- whichever you prefer) to help you have a low stress, productive, painless day.

Let’s get moving!

One of my goals for the fitness side of my life is to develop a program to help the good folks of the WordPress community to feel better while they work. The only thing I need is a group of people willing to exercise and help me generate the optimal program by sharing the experience with me.

By the time of the talk there will be a sign-up page on my website for anyone to participate in the development stage of this process. It will be free and offer instructional videos, text reminders to move, and periodic email communication to check on the impact of the movement.

Protecting your DATA, Using Criminal Profiling Techniques to evaluate potential Espionage and Spy activity.

We talk about protecting data. We talk about outside forces seeking to obtain our data by unconventional means.

I will speak about PROTECTING or DATA that is stolen from trusted individuals within.

We will focus on their psychological motivations, to identify the emotional precursors. Combining open-discussions, media, and PowerPoints, to illustrate, cultural adaptation, borderline personality disorder, psychological autopsy, precursors to ESPIONAGE, and SPYING.

The presentation will give participants innovative insights to conduct psychological field profile/assessments and verify potential risk factors. This presentation will outline the mental aspects regarding a Data Breaching and possible prevention Data Loss.

In today’s world of CYBER-RISK and CYBER-SECURITY, we sometimes forget about the individuals, or dare I say SUSPECTS behind the BREACH, ATTACH or THEFT. We neglect these individuals until it is too late, and the damage has been done.

Individuals such as:

EDWARD J. SNOWDEN The media hails him as a “whistleblower,” but MR. SNOWDEN stole DATA belonging to the NSA and disseminated said data to individuals with unauthorized access.

William Binney (NSA) •Jose Ignacio Lopez (GM) Chief of productions accused of corporate espionage. •Steven Louis Davis (Gillette) Pled guilty to theft of trade secrets

Patricia Dunn (Hewlett-Packard) Involved in a spying scandal

Ross Klein and Amar Lalvani (Starwood Hotels) downloaded confidential Starwood information to use later at Hilton.

Web Accessibility 101

In this talk we will go over the basics of accessibility and building it into your website. We will cover accessibility principles (POUR: Perceivable, Operable, Understandable, Robust), using screen readers, and approaches to achieving accessibility guidelines.

Maintaining Mental Health – A Haiku

This talk will be fifteen minutes full of ways to maintain your mental health whether you’re a freelancer, doing a big project, or even just in a busy stage of life.

I’ll give tips on how to maintain your sanity during the busiest stages of life, and through the toughest work projects.

Designing against Domestic Violence

The reality of domestic violence doesn’t disappear when people leave enter the digital world. Abusers use technology to exploit and control their victims, meaning that technologists have a responsibility to ensure that users of our products are empowered to protect their safety. How can we build our products to prevent interactions that are harmful and dangerous, and encourage ones that are honest and positive? There is no silver bullet, but thoughtful considerations and small changes while designing and building products make meaningful contributions to people’s safety. This talk will explore how to consider the reality of violence, design against abuse, and identify and provide intervention points.

This presentation will deal explicitly with domestic violence and may be triggering for some attendees. Please do not hesitate to leave the room at any time should you need to.

The Unpredictable Value of Community

I’ve been amazed at the variety of ways the WordPress community has impacted my life. I’ll shares my experiences with a goal toward inspiring others to get involved.

In this talk, I explore the positive impact of being part of a community, including both the value to the individual as well as those around them. It will cover various social benefits like global friendships, having an office environment even if you work on your own, and network of professionals to manage challenges with. Beyond that, I’ll also discuss the increased job and volunteer opportunities that can change lives.