{"id":617,"date":"2019-07-10T18:47:52","date_gmt":"2019-07-10T18:47:52","guid":{"rendered":"https:\/\/2019.annarbor.wordcamp.org\/?post_type=wcb_session&#038;p=617"},"modified":"2019-07-10T20:00:03","modified_gmt":"2019-07-10T20:00:03","slug":"using-podcasts-to-grow-your-business-and-increase-your-bottom-line","status":"publish","type":"wcb_session","link":"https:\/\/annarbor.wordcamp.org\/2019\/session\/using-podcasts-to-grow-your-business-and-increase-your-bottom-line\/","title":{"rendered":"Using Podcasts to Grow Your Business and Increase Your Bottom-line"},"content":{"rendered":"<p>Podcasting is a growing medium and a perfect means to build a following around your service, product, or idea. In this session, you will learn how to use a branded podcast to build authority in an industry, learn more about your target audience, network with the right people, and make more sales.<\/p>\n<p>Podcasting is a growing medium and a perfect means to build a following around your service, product, or idea. In this session, you will learn how to use a branded podcast to build authority in an industry, learn more about your target audience, network with the right people, and make more sales.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Podcasting is a growing medium and a perfect means to build a following around your service, product, or idea. In this session, you will learn how to use a branded podcast to build authority in an industry, learn more about &hellip; <a href=\"https:\/\/annarbor.wordcamp.org\/2019\/session\/using-podcasts-to-grow-your-business-and-increase-your-bottom-line\/\">Continue reading <span class=\"assistive-text\">Using Podcasts to Grow Your Business and Increase Your Bottom-line<\/span>  <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":4434646,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1566642600,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[619],"footnotes":""},"session_track":[1279543],"session_category":[289],"class_list":["post-617","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-amphitheater","wcb_session_category-business"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/padIPa-9X","session_date_time":{"date":"August 24, 2019","time":"10:30 am"},"session_speakers":[{"id":"619","slug":"jeff-large","name":"Jeff Large","link":"https:\/\/annarbor.wordcamp.org\/2019\/speaker\/jeff-large\/"}],"session_cats_rendered":"Business","_links":{"self":[{"href":"https:\/\/annarbor.wordcamp.org\/2019\/wp-json\/wp\/v2\/sessions\/617","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/annarbor.wordcamp.org\/2019\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/annarbor.wordcamp.org\/2019\/wp-json\/wp\/v2\/types\/wcb_session"}],"author":[{"embeddable":true,"href":"https:\/\/annarbor.wordcamp.org\/2019\/wp-json\/wp\/v2\/users\/4434646"}],"version-history":[{"count":1,"href":"https:\/\/annarbor.wordcamp.org\/2019\/wp-json\/wp\/v2\/sessions\/617\/revisions"}],"predecessor-version":[{"id":618,"href":"https:\/\/annarbor.wordcamp.org\/2019\/wp-json\/wp\/v2\/sessions\/617\/revisions\/618"}],"speakers":[{"embeddable":true,"href":"https:\/\/annarbor.wordcamp.org\/2019\/wp-json\/wp\/v2\/speakers\/619"}],"wp:attachment":[{"href":"https:\/\/annarbor.wordcamp.org\/2019\/wp-json\/wp\/v2\/media?parent=617"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/annarbor.wordcamp.org\/2019\/wp-json\/wp\/v2\/session_track?post=617"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/annarbor.wordcamp.org\/2019\/wp-json\/wp\/v2\/session_category?post=617"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}